Geometry as a Voice for Your Brand

In the world of cosmetic packaging, form is visual communication.
Every detail sends a message and helps shape brand identity. Rectangular plastic bottles are one of today’s strongest trends in the skincare, bodycare, and haircare industries, thanks to their clean lines, solid volumes, and contemporary style that stands out on the shelf.

The rectangular shape is not only an aesthetic choice but also a strategic one: it offers visual consistency and logistical efficiency. From a branding perspective, it conveys precision, structure, and modernity — ideal qualities for products that aim to communicate reliability and care.

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Rectangular bottles: one shape, many expressions

Induplast Packaging Group offers a diverse range of rectangular plastic bottles, made of PET and PE, including recycled materials, ideal for both professional and retail cosmetics. Our product lines reinterpret this iconic shape in original ways:

• Rettangolo, Brique, and Fontecchi: bold, clean-cut designs, perfect for brands seeking a minimal, essential aesthetic.
• Pampero: the new line with rounded corners and a softer design, conceived for a more inclusive, welcoming, and versatile visual language.

Each line is developed to meet various branding needs and target audiences, combining functional performance with strong visual appeal.

Fontecchi: the detail that makes the difference

Fontecchi is a refined evolution of the rectangular bottle, blending technical precision with design. With its side-textured shoulder and beveled 45° corners, this model stands out for both ergonomics and originality.

The photo-engraved texture on the sides is not just decorative — it ensures a non-slip grip, especially useful in humid environments or when used with wet hands, such as in the shower or in professional salons.

The Fontecchi line is available in PET or R-PET, in 100, 150, 200, 250, and 500 ml sizes.

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Pampero: the new soft geometry

The Pampero line reinterprets rectangular geometry with a gentler, more fluid approach. Its rounded corners and balanced proportions make these bottles refined yet playful.

It’s the perfect solution for brands seeking strong visual recognition with a warm, contemporary look. Pampero combines elegant design with functionality, and is available in 250 ml and 400 ml formats, made from PE, R-PE, or Green PE, and compatible with common closures such as flip-top, disc-top, or 24/410 capsules.

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Geometry as a brand statement

Choosing a rectangular plastic bottle is a style statement. With Induplast Packaging Group, you can rely on modular, sustainable, and customizable solutions that reflect your brand vision and support your market positioning.

Contact us to explore all available variations and get inspired by geometries that speak your brand’s language.